Pregnant Mother’s Need and Demand Analysis in Utilizing The Surabaya Maternity Public Health Center (PHC)

Pregnant Mother’s Need and Demand Analysis in Utilizing
The Surabaya Maternity Public Health Center (PHC)


ABSTRACT

The function of Maternity PHC is specified at PHCs with strategic locations and certain obligatory requirements. This maternity service helps people to obtain equal healthcare. The purpose of this research is to formulate a recommendation of efforts to increase usage of Maternity PHC based on need and demand analysis at the Surabaya Maternity PHCs. This is a descriptive research using questionnaires, indepth interviews and observations.
The result showed that pregnant mother felt the needed things were childbirth delivery at midwife’s private practice, delivery helper was midwife, the needed facility was medical tool sterility, labor tariff about 100$ and they also needed pregnant mother’s exercise. The prioritized respondent’s demand was at midwife’s private practice and the demand for labor helper was midwife. The demand factor for labor at midwife’s private practice was due to family habit, while the demand factor for labor at PHC was the inexpensive tariff. There were 14 mothers who needed to give birth at PHC but in vain (the demand was not materialized). This was due to non-PHC demand had more experience.

Keywords: Maternity PHC, need, demand